Classlist

Communication around schools has never been great and a fear of child safety is clearly a concern. Welcome to Classlist, a ’safe’ Facebook for parents and schools. There was a brand already in place but the reasons why schools should sign up were not clear. We created a range of master graphics that educated people to the benefits they would receive. Our solution was to use classic pain points as a way of grabbing attention.

From crowd funding to the biggest school parent-to-parent communications network in the UK.